YOUR INDIVIDUAL DRIVING EXPERIENCE IN A CLASS OF ITS OWN.
Are you looking for an personalised driving experience that goes far beyond standard training courses? Then immerse yourself in the exclusive world of the BMW M Customised Experience. This is where dreams meet tarmac. We create experiences that are as unique as you are.
Whether it's a racetrack, winter parkour or extraordinary rides: our customised content for driving enthusiasts promises unforgettable moments. From adrenalin-fuelled adventures in BMW M high-performance vehicles to relaxing rides in the latest BMW models and exciting safety training courses for greater competence behind the wheel.
Whatever you choose, you will enjoy a tailor-made experience under professional guidance. We will work with you to put your ideas into practice, from planning the location to the driving components.
Simply send your enquiry to
Customised-Experience@bmw-m.com
Driven by your desires.
Please provide us with the following information so that we can plan your BMW M Customised Experience perfectly: Your preferred date, the number of participants, your preferred training locations and the desired duration of the event. The more detailed your information, the more precisely we can organise your individual driving experience.
Need help planning? Please get in touch with us.
Hotline: +49 (0) 89 1250 16 444
Monday - Friday 8:00 - 17:00
Frequently asked questions
- Who is the BMW M Customised Experience for?
- What experiences are offered?
- Which vehicles are available?
- How can I book an experience?
- Are there any requirements for participating?
- What does a BMW M Customised Experience cost?
- What safety precautions are in place?
- Am I insured during the experience?
- Can I cancel or reschedule my experience?
Who is the BMW M Customised Experience for?
Our BMW M Customised Experience is designed for all driving enthusiasts, regardless of their skill level. Whether you're a beginner looking to improve your driving skills or an accomplished driver seeking the ultimate driving experience, we've got you covered. Our packages are ideal for individuals looking for intensive coaching as well as groups planning memorable corporate or customer events.
What experiences are offered?
We offer a variety of individualised drives based on our proven BMW M Driving Experiences. Enjoy speed and precision on legendary race tracks such as the Nürburgring or in the snowy Pitztal. Treat yourself to customised drift sessions or take a relaxing trip to Lake Tegernsee. These experiences can be complemented by exclusive overnight accommodations, workshops and team-building measures – every detail customised to your exact wishes.
Which vehicles are available?
Put together your own individual fleet of vehicles for your Experience: from BMW M models to the very latest high-performance vehicles.
How can I book an experience?
Send us an email or give us a call. The more detail you can give us about your wishes and ideas, the better we can tailor your BMW M Customised Experience. You can find a checklist for your individual enquiry here.
Are there any requirements for participating?
Participants must hold a valid driving licence and be at least 18 years of age. Other specific requirements may vary depending on the nature of the experience.
What does a BMW M Customised Experience cost?
Costs vary depending on the type, duration and scope of your desired experience. Each request is individually assessed by our qualified BMW M Customised Experience team to ensure the best value for money.
What safety precautions are in place?
Safety is our number one priority. Our driving experiences are led by professional and BMW M certified instructors. All participants receive comprehensive instruction to ensure that every moment of your BMW M Customised Experience is safe and exciting.
Am I insured during the experience?
Yes, all participants are covered by our personal accident insurance during the BMW M Customised Experience. Please refer to our General Terms and Conditions under point 7 'Liability' for further details on liability and any excess.
Can I cancel or reschedule my experience?
Cancellations and rescheduling are possible under certain conditions. Please read our cancellation policy here or contact the BMW M Customised Experience team for more information.
You have more questions?
Get in touch with us.
Hotline: +49 (0) 89 1250 16 444
Monday - Friday 8:00 - 17:00
